Create a Moodboard

Everyone loves a nice, pretty moodboard but many people do not understand why it is so vital to the design process. You can use a moodboard for any project that you need inspiration on – branding, wedding, house renovations, even birthday parties. But today I am touching on why I create a mood board for…

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5 Branding Mistakes to Avoid

Creative entrepreneurs understand that a strong brand is extremely important to the success of their business.  But many underestimate the process and the investment – both financially and time – that it actually takes to establish a solid brand. A brand is so much more than just a logo; it is your mission, your products,…

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