Make Your Website Footer Work For You

As a website designer, one of my favorite places on every website is the footer.   If you think about it, the footer is on every single page of your website.  And yet, somehow it is one of the areas that is often overlooked and in some instances not even used. If designed and utilized…

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How To Use A Brand Style Guide

One of the things that I believe is so imperative to receive (or create) when you are developing your brand is a brand style guide.  Many people overlook the importance of a brand style guide, or they simply have no clue what it is or how to use it.  First, let’s figure out what it…

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How to Brand Your Wedding

More and more these days couples are looking to make their wedding stand out.  They want it to be something unique and to tell their story.  If you are engaged it is important for you to get an overall look and feel figured out at the beginning of the planning process so that you are able…

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4 Things Your Designer Should be Asking You

There are so many posts out there that go into detail about different questions that you should be asking your designer before you hire them.  And although, that is a great topic and I do plan on covering that in the future today I want to touch on things 4 things your designer should be…

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Create a Moodboard

Everyone loves a nice, pretty moodboard but many people do not understand why it is so vital to the design process. You can use a moodboard for any project that you need inspiration on – branding, wedding, house renovations, even birthday parties. But today I am touching on why I create a mood board for…

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Finding Your Niche

One of the best pieces of advice that I received is “find your niche in your industry”.  When you start off you want to serve everyone, because lets be real – you want to make money and you want to make money fast.  When you serve everyone, you serve no-one. By finding your niche you…

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